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Adventurous Light

In the age if digital technique, manual skills seem almost superfluous. The highest-resolution digital camera and the fastest processing unit, however, cannot replace an aesthetic eye and a sense for proportions and arrangement. Well-aligned images produced with a conceptual idea in the first place, plus photographic comprehension, therefore, are making a whale of difference.

Photographing is more than just pressing the release. Digital cameras obviously prove this statement. They have indeed been increasing the availability of photographs but not their quality. A photographer who reasonably knows his business, by means of a 5-million-pixel compact camera would make better images than a layman would do with a top mirror-reflex digital camera. Top technique does in no way make up for a trained eye and years of experience.

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The accredited advertising agency Lighthouse is a full-service advertiser and as such most professional in Marketing, Communication, Public Relations, Suveys, Positioning, Graphic Design, Illustration, Webdesign, Digital Media, Technical Advertising, Photography, Digital Image Editing.